I'm Ingmar, freelance digital designer working on digital environments that re-imagine how people interact with brands of tomorrow.

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I love working on a variety of projects that emotionally connect with users. My approach to digital design is all about pushing boundaries and going beyond the expected. With around 10 years of industry experience, I have learned to seamlessly blend aesthetics and functionality to deliver surprising and delightful online experiences.Working independently, I have been fortunate to collaborate on a wide range of projects for brands around the globe. These range from large enterprises to small-scale, forward-thinking startups that have yet to make their mark. As a strategic designer, I understand the challenges that modern brands face today. That's why I enjoy working on projects that are surprising and delightful for the user yet focused on delivering strong results. I believe that every brand has a story to tell. Our job is to shape its voice.I often collaborate with other agencies to help build memorable brand connections. Before becoming a freelancer, I worked for agencies such as Lama Lama, Hike One, and Born05.

/ Design & Direction Creative Web Design Interactive Experiences Creative & Art Direction Interaction Design Editorial Design Prototyping E-Commerce Concept Development
/ Building Brands Visual Languages & Identities Brand Identity & Expression Design Systems & Architecture Brand Guidelines Digital Storytelling
/ Digital Strategy Product & Brand Strategy Creative Research & Insights Product Discovery User Experience User Flows & Customer Journeys Information Architecture

Selected Clients

  • Volkswagen
  • NIKE
  • Microsoft
  • ABN Amro
  • Antinomy Studio
  • NPO
  • Miro
  • Skoda
  • KNVB
  • SEAT
  • KLM Dutch Airlines
  • FIFPro
  • Moco Museum
  • JustDiggit
  • Giopato & Coombes
  • McCann
  • MetaMask
  • Young Capital NEXT
  • B-Reel


  • 8x Awwwards - Site of the Day
  • 2x Awwwards - Site of the Month Nominee
  • Awwwards - Ecommerce of the Year Nominee
  • 2x FWA
  • Cannes Lion Grand Prix
  • Cannes Lion Gold
  • Dutch Interactive Award
  • 9x CSS Awards